Mohammed Ehiya’s incredible journey in the flower industry sets a typical example of his unwavering determination and inspiration to aspiring entrepreneurs. Starting his career as a salesman in Dubai, he is now the most successful businessman in the floriculture industry in the UAE. Ehiya, who didn’t even complete his formal education, has trained almost 12,000 students from 25 countries. Now, Black Tulip Group is the number one exporter of roses. The recent article published in Eenadu, speaks on the extraordinary journey of Mohammed Ehiya, a visionary entrepreneur who transformed the flower industry.

Beginning of Ehiya’s Journey in the Flower Business

Ehiya’s flower business journey began thirty years ago in Dubai amidst rising tourism and hospitality demands. He invested a modest amount to open a small flower shop, catering to the increasing need for flowers in hotels and event planners. He minimized agent commissions by sourcing flowers like roses and lilies directly from Malaysia, facilitating the way for greater profitability.

Turning Challenges to Success – Building Reliable Floral Supply Companies

Recognizing the challenges in the flower supply chain (as the flowers have a shorter life span – less than a week), Ehiya decided to cultivate flowers on his own by leasing a small piece of land in Kenya. His strategic move to grow flowers on leased land ensured a steady supply and reduced the dependency on external suppliers. Today, Black Tulip Flowers Group boasts cultivation on 8,000 acres worldwide, including Hosur in Tamil Nadu.

Sustainable blooms for a Greener Tomorrow

In the modern era, Ehiya’s vision extends to the digital space. A user-friendly flower selling website allows Black Tulip Flowers Group to reach customers globally. You can enjoy a seamless shopping experience and buy fresh farm flowers with just a click of the mouse. Their online presence displays a wide variety of flowers (such as roses, lilies, orchids, hydrangeas, tulips, and many more). Adopting sustainable and eco-friendly farming practices supports both the environment and the beauty of flowers.

Ehiya’s Commitment to Timely and Reliable Flower Delivery

Ehiya’s commitment to delivering fresh and quality flowers promptly, led to the setting up of a reliable flower delivery system. Despite the challenges faced during the Gulf War, which disrupted flights and supplies, Ehiya’s determination ensured that flowers were delivered fresh and on time. This dedication has made Black Tulip Flowers Group as a trusted name in both wholesale and small business flower delivery.

Meeting Global Demand with Stunning Floral Creations

A modest flower shop in Dubai has grown into a thriving global business empire delivering flowers for all occasions. Ehiya’s expertise in understanding the market demands and adapting to the customer needs played a crucial role in this expansion. With a wide range of flower varieties, Black Tulip Flowers Group creates breathtaking arrangements for celebrity weddings (including indoor and outdoor wedding arrangements) and hotel decorations, establishing its strong global market presence.

Elevating the Online Flower Business – Just Click & Order

Black Tulip Flowers Group’s digital transformation includes an extensive online flower business. This platform facilitates easy ordering and delivery and serves as a knowledge hub for customers, providing information on flower care, available arrangements (bunches, bouquets, etc.,) and the company’s compassionate activities.

Starting a Flower Shop to Building a Floral Empire

The key takeaways from the inspiring story of Ehiya is endurance and adaptability. From a small beginning to cultivating 300 varieties of farm fresh flowers and doing a business of Rs 1,400 crore annually, Ehiya’s story emphasizes the importance of understanding market trends, building customer – supplier relationships, and embracing digital advancements.
Today, Black Tulip Flowers Group is the leading flower supplier for any celebrity wedding worldwide, exporting flowers to 45 countries and employing over 14,000 people from 25 countries. Ehiya’s commitment to contributions to farmers and schools is evident, as he allocates 10% of the company’s profits to the welfare of farmers and charitable activities.
Mohammed Ehiya’s story serves as a sign of hope and inspiration, proving that passion, perseverance, and innovation can transform dreams into reality.
Courtesy: Eenadu